Hey, I'm Lucas. Portrait of Lucas

A product designer based in Maastricht, Netherlands. Cityscape of Maastricht

Currently working as a UX/UI Designer for a software development company based in Houston, Texas. 🤠

Services

Product Design

Understanding the end-users' behaviors and needs, as well as the product's context and competitive landscape by conducting discovery steps, user interviews, and competitive analyses to identify key pain points and opportunities.

Branding

Developing a brand identity that strikes a chord with you and your audience, establishing an emotional bond with your audience through visual brand elements that speak your company's core values, setting you apart from the competition.

Art direction

Identifying the key aesthetic challenges that impact your brand and creating a cohesive vision for your brand's design that sets the foundation for a successful digital experience.

Work

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Visual identity creation, an HR virual assistant... cms test

BrandingHR
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Transfers funds to anyone in the USA through their email or phone

BrandingProduct DesignFintech
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Visual identity creation for a HR app for companies who want to get to know their employees

BrandingHR
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Luby — Website

Art DirectionProduct DesignSoftware House

About

I started my career in 2015 working with visual design, art direction, branding, and web design at advertising agencies. In 2020, I was hired by a software house where I got interested in product design (UX/UI). Since then, I have worked with agile teams from Brazil, Belgium, India, USA, and the UK, designing B2B and B2C products for various sectors, including banking, insurance, healthcare, SaaS, and NFTs.

I believe that good design starts with empathy and aims to translate complexity into simplicity. I strive to see a project from a broad perspective and find solutions that align business objectives with user needs.

Experience

UX/UI Designer at LexisNexis Risk Solutions

Full-time

Jul 2021 - Dec 2022 • 1yr 6mos • São Paulo, Brazil

Was in charge of designing B2B and B2C products for various segments such as banking, insurance, SaaS, and NFT. Worked with agile teams from India, USA, UK, and Belgium.

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